It’s no secret that America is on a huge health craze. And incorporating health and wellness into travel, is becoming increasingly important for travelers. According to this recent article by Travel to Wellness, wellness travel is a multibillion-dollar industry.
According to Travel to Wellness, here are 10 wellness travel trends and predictions for 2014 and beyond.
1. More people in all fields will recognize the value of the wellness vacation, including what it can mean for one’s overall health and sense of wellbeing and how it fits into disease prevention.
2. People will begin to schedule wellness vacations annually, for the betterment of body, mind and soul. Just as we visit the dentist every six months, we’ll take a yearly wellness vacation.
3. Since food is the foundation of wellness, culinary vacation options will grow in tandem with the movement to eat more healthfully.
4. Forward-thinking corporations will include wellness vacations as part of wellness-in-the-workplace employee benefit packages. Some businesses will offer wellness vacations as an incentive to motivate individuals and teams to reach performance goals.
5. While many hotels already offer elements of a wellness lifestyle – i.e. food, fitness, spa treatments, sleep programs – we will see major hotel brands adopt a fully-integrated approach with wellness-themed hotel brands. One example: IHG’s Even Hotels, which launches in 2014.
6. For patients with certain conditions – weight gain, insomnia, eating disorders, depression and loneliness, for instance – doctors will begin prescribing specifically-designed and accredited health and wellness vacation packages before calling on “big pharmacy.”
7. There will be more, more and more wellness travel product available. Along with programs at destination spas and spa resorts, we’ll see a greater number of small companies and sole proprietors offering yoga/meditation getaways, healthy cooking classes and nourish-your-soul retreats.
8. While the spa has long been a central focus of a wellness lifestyle, more spa marketing organizations will embrace and promote other aspects of a wellness lifestyle – fitness, food, sleep, community and wellness for the planet, for instance.
9. Taking a cue from Europe, the North American hospitality industry will see an emerging category where luxury-meets- wellness-spa-meets-sophisticated-medical-clinic. One prototype is the award-winning SHAWellness in Spain.
10. Spas and anti-aging clinics will supplement existing menus with cutting-edge medi-treatments. How does this fit under the banner of wellness travel? Feeling good about the way we look increases our sense of wellbeing. Also, some of these new medical innovations will only be available in other countries.